Author: Charlie

The chapter examines the potential of a wartime pilgrimage tourism industry based on the development of a successful management model for the Kokoda Trail. It examines the factors relevant to Kokoda tourism over the past decade and suggests a marketing strategy based on a Military Heritage Master Plan; Anzac Day, Kokoda Day, the development of Owers Corner and a social media campaign.

The KTA Forum was conducted at short notice with insufficient time to prepare detailed submissions for discussion. As it transpired it was more of a briefing session. No Notices of Motions were provided, none were moved and the only substantive decision taken was to have another forum in May 2019!